MIDJOURNEY'S BIG CHANGE + AD CREATIVE WORKFLOW

Fam,

2024 is wrapping up…buuuttt

These damn Ai companies aren’t slowing down (at all).

Midjourney shipped it’s best update of the year.

And Google is breaking into the “multi-verse” lol?

Let’s get into it.

1. MIDJOURNEY: RELEASES MOODBOARDS

2. META AD CREATIVE: MULTI-TOOL WORKFLOW

3. RUNWAY: INTRO’S “MIDDLE FRAME”

4. CUSTOM AI WORKFLOWS: FOR YOU

5. PODCAST: SORA BETA TESTER TELLS ALL

6. BEYOND MJ: NEWS ROUNDUP

7. MJ OFFICE HOURS

LET’S BOOGIE…

MIDJOURNEY: RELEASES MOODBOARDS.

Midjourney released big changes to their “Personalization Profiles.”

I’ve been waiting for this feature since style tuner in V5.2.

It did not disappoint…and it’s awesome.

FULL REVIEW → CHECK IT OUT

WHAT YOU NEED TO KNOW

• Create multiple personalization codes

• By utilizing “Moodboards”

• To create a “style”

• (They can be super broad or specific)

PROCESS:

1. Go to "Personalize" Tab

2. Select "Create Moodboard"

3. Add MJ Images or upload your own

4. MJ will provide a "profile code"

5. Generate

MIDJOURNEY PROMPT STRUCTURE: high precision photo of [subject] --ar 5:3 —profile [code] --s 300

MIDJOURNEY PROMPTS: high precision photo of {Nike AirForce 1s, Octopus, Spiritual Healer, 1980s Firebird TransAm, Samurai, Orchid} --ar 5:3 —profile [code] --s 300

QUICK THOUGHTS:

• Consider these a mini-LORA

• You can create your own “style code”

• Create styles that are broad/versatile

• And incorporate multiple styles/looks

• Or you can create something specific

• This will make prompting way simpler

• More focus on style curation than tokens

• Makes mimicking your brand style easier

This is more about underlying functionality than just “curating” styles. This feature will probably be used for Characters/Objects moving forward.

BONUS: Try playing around with style…super fun.

PROFILE CODE: --profile ncwsycx

BOARD FOCUS:

• Theme: Organic Technology

• Secondary: Futuristic 1980s

• Textures: Gritty  Smooth

• Color Contrast: Flat Primer/Neon

• Colors: Radical Teal, Sapphire Crystal Blue, Purple Heat, Tangerine Orange

Ex Prompt: interstellar mushroom --ar 4:5 --q 2 --profile ncwsycx --s 350 --v 6.1

CHRISTMAS SPECIAL: MIDJOURNEY MASTERY

IF YOU MISSED IT…

HERE’S $47 OFF → MIDJOURNEY MASTERY VIDEO COURSE.

Dropping the price to ($140) for the next 8 DAYS.

If you haven’t joined the party → CHECK IT OUT

Here’s the Details:

• BETA ACCESS INCLUDES:

  • (90) VIDEO LESSONS | (8) HOURS OF VIDEO CONTENT | (16) MODULES | (43) PDFs | (5) CHEAT SHEETS | MONTHLY UPDATES

Your HOLIDAY Access Price is ($140) and is available until 01/01

Become an Affiliate:

• PODIA: AFFILIATE PROGRAM (25% Commission)

• GUMROAD AFFILIATE PROGRAM (30-40% Commission)

META AD CREATIVE WORKFLOW:

My friend recently released his new product…ADUNIVERSE.AI

So I took it for a test drive…and utilize a few tools to create meta ads.

TOOLS:

• ADUNIVERSE: Ad Inspiration

• KREA: Train Product Models + Stills

• ChatGPT: Prompt Gen

• SORA: Animate stills

• FIGMA/CAPCUT: Constructing the ads

IF YOU MISSED IT → CHECK IT OUT

WHAT IS ADUNIVERSE:

• Ad Creative tracking/inspo tool

• You can look at META Ad spend

• For some of the biggest brands

• So you can build ad creative

• Use data to make decisions.

WHAT YOU CAN DO:

• Analyze ad creative / landing pages

• Track specific brands creative

• Save ads to collections

• Share boards with your team or agency

»CHECK OUT ADUNIVERSE HERE«

QUICK THOUGHTS: 

•  I have been using this product IRL (super easy to use)

• Tracking brands is addicting and insightful

• It’s awesome to see what they’re doing

• And what trends are really popping

• Super helpful with creating static ads

• Using formats and templates that have worked

• Estimated ad spend calc gives you an idea what’s working well

• However, it only tracks spend from the EU

RUNWAY: INTRO’S MIDDLE FRAME.

Another week…another quality-of-life update from Runway.

They quietly released “Middle” frame…so now you can utilize (3) keyframes in a generation.

»FULL POST«

PROCESS:

1. Create images as keyframes

2. Upload into Runway Gen-3

3. Add a text-prompt

4. Generate

MIDJOURNEY PROMPT EX: editorial photo, epic side profile shot of a 1980s NASCAR racecar, driving on a track, contrasting colors, spinning wheels, deep textures --ar 5:3 --p --s 200 --v 6.1

RUNWAY PROMPT EX: action footage of a Nascar racecar driving to the left, the camera zooms in on the racecar car speeding down the track at 30x speed

CUSTOM AI WORKFLOWS: DONE FOR YOU

Never a dull moment at SUPERSIDE.

We’ve now surpassed 2000+ PROJECTS completed with Ai

RESULTS: 50-85% Reduction in Hours → $1.4 Million Saved for Clients.

For brads like Amazon, Reddit, Google, Coinbase, Booking.com, etc…

WHY USE AI?:

• So we get from brief-to-first-draft as rapidly as possible.

• With key visuals/copy/ux/ui trained and tailored to brand guidelines/standards

• Fully automated with tools like OpenAi/Claude/Flux/Figma

• So we cut the back-and-forth time on “does this fit the brand?”

• And we focus on strategy, visual firepower, and iteration.

The best part?…If we can’t do it with Ai…we have 500+ traditionally trained world-class designers…who can do it by hand.

Have a design problem that needs solving? (We like those)

It’s worth a convo (at the very minimum).

PODCAST: SORA BETA TESTER TELLS ALL

Minh Do dropped by this week for one our favorite convos of the year.

He was a beta tested for SORA…and he’s one of the few people that have mastered it.

COME HANG OUT↓

EPISODE HIGHLIGHTS:

[00:00] Welcome & Holidays [02:15] Meet Minh Do [15:30] Inside Sora's Alpha [21:45] The Testing Program [33:45] Midjourney Updates (Patchwork + Moodboards) [42:30] Video Tools Evolve [49:15] Blend vs Everything [54:30] Breaking Storyboard [01:03:45] Tech Giants Move [01:09:30] Data Is King

If you like the episode…drop us a “LIKE” or “SUBSCRIBE” (it really helps)

Respond to this email if you have any feedback (it’s all helpful).

MIDJOURNEY OFFICE HOURS (12/18):

Recent and Upcoming Features

• Mood boards and multiple personalization profiles now available

• Improved S-REFs and mood board sharing planned

• "Batch 8" features for larger image groups under consideration

V7 Model Development

• Training in progress, potential completion by end of January

• Focus: character consistency, refined references

• Post-V7: rapid iterations and more frequent updates

Video Model Plans

• Balancing quality, speed, and resources

• Some functionality by January to gauge interest

• Evaluating internal development vs. partnerships

Long-Term Vision

• World-building and interactive experiences

• "Aesthetic singularity" through community creativity

• Illustrated storytelling with multiple characters

2025 Development Strategy

• New versioning approach for targeted updates

• Multiple post-V7 models addressing specific improvements

• Community feedback-driven development