GOOGLE'S HUGE RELEASE + VEO3 WORKFLOWS.

Why does this happen every week?

Fam,

Last week basically changed the Ai landscape.

How many times do I say that (feels like every week)

It’s just out of control at this point.

So we got a lot to talk about.

HERE’S WHAT WE GOT TODAY:  

LET’S BOOGIE…

GOOGLE: RELEASES (FLOW)

Unless you’ve been under a rock…you’ve seen GOOGLE’S FLOW.

They released a new creative suite with (Veo3, Imagen4, Gemini 2.5)

It’s bold, it’s new, and it’s really good.

So, I made this random video in less than 10 mins.

CHECK IT OUT → HERE

WHAT’S NEW WITH VEO3:

  • Increased coherence / creativity

  • Built in dialog and sound

  • (8) Second base generations

  • 720p output + 1080 upscale

  • Storyboard/extend/scene builder function

  • Timeline export

TESTING UNDERWAY:

I wanted run a variety of tests to see the t2v capabilities.

QUICK THOUGHTS:

  • Flow is expensive (very expensive)

  • Almost $2.50/gen $125/month

  • It includes Veo3/Imagen4/Gemini 2.5

  • So it’s not a tool playing around 

  • The coherence is really good

  • The dialog/sound is surprisingly good

  • Extend feature works well for long shots

  • But..you can only extend with veo2

  • So no sound or dialog with extend

VEO3 CAPABILITIES

VEO3: T2V PROMPTING GUIDE FOR ITERATION

Veo3 is coherent and good at mimicking aesthetics.

So use that to your advantage for building scenes or stringing together shots.

I made a quick prompting guide breaking it down.

CHECK IT OUT → HERE

PROCESS:

  • Start with a structure

  • Create a base prompt

  • Iterate small elements

BASE PROMPT STRUCTURE: [PERSPECTIVE], [SHOT STYLE + DETAILS], [SUBJECT DETAILS + ENVIRONMENT], [SCENE DETAILS], [SOUND DESCRIPTION], [LIGHTING], [FILM STYLE]

EX PROMPT: A visceral close-up from a side-mounted camera on a 1980's red-and-white F1 car as it hurtles through the narrow, winding streets of Monaco. The shot hugs the car’s bodywork, capturing every tremor of the engine, every shimmer of the polished livery, and the blur of historic stone buildings flashing by just feet away. Tire sidewalls ripple with speed, while sun-glints bounce off chrome suspension arms. The sound is implied—intense and guttural. Light shifts rapidly as the car darts between sunlit straights and shaded corners, with brief flares from low-hanging balconies. The film look is raw and tangible: natural motion blur, gentle film grain, and sun-washed highlights mimicking vintage 35mm racing documentaries.

EX ITERATION: A visceral close-up from [a side-mounted camera, mounted just above the wheel arch], on a 1980's red-and-white F1 car as it hurtles through the narrow, winding streets of Monaco…. [remainder of prompt above]

USE ITERATION TO BUILD SCENES:

When you can iterate like this…you can begin to build a story.

So I took this example and tried to build a full scene.

FULL SCENE → HERE

VEO3 EXAMPLES:

I’m not the only one whos been using it and some of the examples are great.

Here’s some of the best I’ve found:

MIDJOURNEY MASTERY: PRICE CHANGE

Making some BIG V7 updates to Midjourney Mastery.

While i’m working on the updates…we’ve dropped the price.

(Will be raising the price once the updates are made)

If you haven’t joined the party

RUNWAY: EXPANDS REFERENCES

Runway has made References a serious player in the image space.

It’s quick…it’s easy…and it’s controllable.

And you can also get more creative with it.

HERE’S SOME EXAMPLES → FULL POST

PROCESS:

  • Create Composition

  • Gen Reference Images

  • Upload Ref images

  • Add text prompt + iterate

QUICK THOUGHTS:

  • This is a new way to create

  • It helps to have a composition direction

  • Runway is very coherent to reference images

  • Character translation is almost 1:1

  • It’s actually a very easy tool to use

  • There are still micro inconsistencies

  • But I can see this being useful for things like

  • Storyboards, character sheets, design concepting, etc

We’ll test this one a lot more coming up…stay tuned.

FIGMA: RELEASES A WHOLE BUNCH OF AI

I know there’s a bunch of Figma users on this newsletter.

And their new developments are really impressive.

FIGMA CONFIG → THE REVEAL

WHAT’S NEW:

  • Figma Make: Text-to-design tool

  • Figma Buzz: Create and share on-brand assets at scale 

  • Figma Sites: All-in-one tool for designing websites

FIGMA MAKE:

  • Prompt to Prototype: Prompt to get a high-fidelity, code-backed prototype

  • Edit to fine-tune: Directly edit the AI output, including replacing images, changing padding and margins, or editing code

  • Publish: Turn your creation into a live web app

If anyone has a spare 90-minutes → HERE’S THE FULL KEYNOTE.

AI CREATIVE AT SCALE: DONE FOR YOU

BIG things are happening at SUPERSIDE.

We’ve now surpassed 4000+ PROJECTS completed with Ai

RESULTS: 50-85% Reduction in Hours → $1.4 Million Saved for Clients.

For brads like Amazon, Reddit, Google, Coinbase, Booking.com, etc…

WHY USE AI?:

  • So we get from brief-to-first-draft as rapidly as possible.

  • With key visuals/copy/ux/ui trained and tailored to brand guidelines/standards

  • Fully automated with tools like OpenAi/Claude/Flux/Figma

  • So we cut the back-and-forth time on “does this fit the brand?

  • And we focus on strategy, visual firepower, and iteration.

The best part?…If we can’t do it with Ai…we have 500+ traditionally trained world-class designers…who can do it by hand.

Have a design problem that needs solving? (We like those)

It’s worth a convo (at the very minimum).

AI NEWS ROUNDUP:

As always..the updates never end.

Here’s the hottest news of the week:

PODCAST: GOOGLE FLOW DEEP-DIVE

Drew and I are back…talking about google’s monumental release.

All the hot-takes / SAT Words / bad jokes you can fathom.

HERE’S WHERE YOU CAN FIND IT:

HOW'D WE DO TODAY

[1 = SHIT...5 = AWESOME)

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OFFERS:

$20 OFF Midjourney Mastery Course: (8) Hours of Video Content

DFY Creative Services: Superside x Rory Flynn Ai-Enhanced Creative.

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